Germinating from my passion & desire to offer a more dynamic school of qual research, I combine the best qual traditions with the the latest in online innovations and behavioural economics to nurture in-depth consumer understanding & behaviour across innovation, brand communication & category landscaping

A dibber is a pointed wooden stick for making holes in the ground so seeds can be planted at their optimum depth, thereby maximising the chance of successful growth- it's a simple but tried & tested tool that, in expert hands, saves a lot of mess, time & money

The seeds are your ideas, and dibber, is here to help you carefully sow and tend these precious gems to drive ideas that are distinctive, engaging and credible

               curious I honest I informed I affable I nimble I tenacious I intuitive